Track your content marketing ROI. How?

Chris Von Wilpert
Rocketship Growth
Published in
1 min readSep 3, 2019

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Step 1: Set a goal BEFORE you create your content.

Step 2: Track the ONE metric related to that goal.

To help you out I put together a filterable list of all the metrics you can track with your content marketing, based on the following 5 goals:

1- Increase Website Traffic

2- Grow An Email List

3- Generate Sales

4- Get Higher Google Rankings

5- Increase Brand Awareness

👉 https://contentmavericks.com/content-engagement-metrics/

Hope it helps you track if your content marketing is working!

Chris “ROI” Von Wilpert

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